In Tokyo Dome City, a vast complex featuring attractions such as Tokyo Dome, an amusement park, spa, hotels, and theaters, the project aimed to express the diversity of Tokyo Dome City, where a multitude of connections and emotions intersect, without being limited to fixed shapes or a single color.

The Adaptive Identity System, which combines variable fonts, images, and videos, allows for the easy generation of visuals, ensuring sophisticated imagery in line with the visual identity, regardless of the user. It can be used for daily information displayed on digital signage, shaping the image of various facilities, and enabling staff to create effects tailored to seasons and events.